The External Relations marketing, branding and digital media team oversees the ÐÓ°ÉÔ°æ’s integrated marketing, branding and digital initiatives and campaigns; they work to enhance the ÐÓ°ÉÔ°æ’s reputation and promote the work of its students, faculty and staff.
The marketing team leads brand management, including brand strategy, brand development and use of the ÐÓ°ÉÔ°æ of Nebraska’s brand guide and assets, brand photography, ÐÓ°ÉÔ°æ-wide identity standards, secondary logo processes, and can assist with branded templates and materials. They work with internal and external vendors to produce world-class branding and marketing material.
The marketing team leads digital asset and content strategy and creation, including the following channels: Nebraska.edu and all related websites, management of all U-wide social media channels, email campaigns and list management, and video/audio.
The marketing team strategizes, concepts, develops and executes all ÐÓ°ÉÔ°æ of Nebraska marketing campaigns, print materials and publications, content development, design and printing. They also provide project management and coordination for marketing or branding projects.
